What do you think makes the most difference to your chances of success on a crowdfunding campaign? The Video? The Perks? The Target?
Turns out it’s none of those.
We analysed over 5,000 campaigns on Chuffed.org and found that the standout factor that determined whether you were likely to be successful or not was whether you had a team member.
So, we decided to make working with teams much simpler.
Here are the three ways you can now do it on Chuffed.org:
1. The Advocate Team
In lots of situations, one person gets the responsibility to make sure their crowdfunding page looks perfect and their main job is to put all the content up and then give the rest of the team a link to the campaign page. Everyone else needs to be acknowledged on the page, but they don’t need to edit it.
We’ve made it super simple to add team members names and profile photos directly in the campaign editor and then like magic, they’ll appear on your page.
2. The Collaborative Team
What about if more than one person needs to edit the campaign? Then it becomes a collaborative effort.
All you need to do in this case, is to add the person’s name and email and invite them to become an Editor. They’ll then get sent an email invitation with login details to edit the campaign.
This is great for the situation when you’re co-founders or a campaign team or someone has the bank account details and you need to share the campaign with them.
3. The Fundraiser Team
The deepest level of team is when people agree to fundraise for you. They need their own Individual page that’s connected to the main campaign.
All you need to do is to add in the person’s name and then switch on their individual fundraiser page. If they need to edit the page too, just invite them to edit it. Note that they’ll only be able to edit their individual fundraiser page unless you give them “Editor” access to the main page.
This is great for: when you’ve got team members with their own networks; or if you’re running a fundraising challenge event; or if you want to create a bit of competition amongst the team.
Where to from here?
Whether you’re an Individual, or representing an organisation, it’s easy to build a team!
Here are the first steps:
- Head to chuffed.org/start and begin your campaigning (for free!)
- Navigate to the Team section
- Create Team Members (all you need is their name)
- Choose their Role in the Campaign!
- Optimize Editors & Fundraisers
